As  part of our continued efforts to provide Residents with new ways to  promote and discover products, services, and inworld businesses, we have  recently launched the SL Advertising Beta at advertise.secondlife.com and we invite you to join the program.

Second  Life Advertising is a self-service advertising system allowing advertisers to purchase targeted display ads on multiple Linden Lab web  properties such as the SL Marketplace and SL Land Auction sites. If this test is successful, then we hope to extend advertising  offerings to additional Second Life web properties. To learn more, check  out Torley’s video tutorial on the wiki, where there’s also more information about the program.

Among other things, SL Advertising features include the following:

• Display banner ads evenly over the time period you select
• Target ads to specific SL Marketplace product categories

To join the program, just go to the SL Advertising Beta site and click on the “Get Started Now” button. Please send us all of your feedback, requests, or suggestions to sladsbeta@lindenlab.com. And if you’re on Twitter, please use the #slmarketplace hashtag.

As  part of our continued efforts to provide Residents with new ways to  promote and discover products, services, and inworld businesses, we have  recently launched the SL Advertising Beta at advertise.secondlife.com and we invite you to join the program.

Second  Life Advertising is a self-service advertising system allowing advertisers to purchase targeted display ads on multiple Linden Lab web  properties such as the SL Marketplace and SL Land Auction sites. If this test is successful, then we hope to extend advertising  offerings to additional Second Life web properties. To learn more, check  out Torley’s video tutorial on the wiki, where there’s also more information about the program.

Among other things, SL Advertising features include the following:

• Display banner ads evenly over the time period you select
• Target ads to specific SL Marketplace product categories

To join the program, just go to the SL Advertising Beta site and click on the “Get Started Now” button. Please send us all of your feedback, requests, or suggestions to sladsbeta@lindenlab.com. And if you’re on Twitter, please use the #slmarketplace hashtag.

Lace up your skates, grab your favorite ear muffs, and get ready for some wintry fun! Winterfest takes place Friday, December 10 through Saturday, December 18 with a variety of activities—from ice skating to live music—hosted on the Global Online Hockey Association’s six regions.

Check out the full schedule of events below (all listings are in Pacific time), and browse the Winterfest channel on the Destination Guide. We’re also featuring a Winter channel, which highlights Resident locations and activities related to winter fun and holiday culture. If you’ve got other events this season that you’d like to get into the Winter channel on the Destination Guide, then take a look at our winter activities call for submissions. If you’re in the market to buy, sell, or browse for winter-related goods, then check out the Winterfest category on the Marketplace, including 13 handy sub-categories for easy searching.

We hope to see you at Winterfest 2010! (And we’re looking forward to meeting some of you in cold combat at the Resident/Linden snowball fights!)

Events Open All Day, All Week

Recently, I posted an update here on our blogs about on Linden Lab’s strategy. I mentioned my desire to hold an inworld meeting for questions before the end of July, and today I’m happy to share some details on how you can participate!

On Friday July 30th, join myself and COO Bob Komin (BK Linden) at 10am SLT/PST at Linden Estate Services for an Inworld meeting with the Residents of Second Life. It was announced this June that I would be returning as interim CEO and I’d like to take this opportunity to address some of the excitement, concerns and questions that have been circulating for the past few weeks. The overall goal is to open up the conversation with the community about our upcoming plans around the development and future of Second Life.

If you would like to attend, please fill out this form with your Second Life name and email address no later than 5pm SLT/PST on Wednesday, July 28th.  Admission to the live event will be decided by a random draw and the winners will be notified on the 29th by either an email or notecard with instructions on how to RSVP. Please keep in mind that the event will be in English and that both myself and Bob will be using SL Voice.

We are attempting to make this event as inclusive as possible so that those who are interested will be able to participate. We have partnered with TreetTV in order to provide live video and audio streaming of the event. In addition, we have asked Virtual Ability Island to provide a transcription of the event so that those with hearing impairments can follow along. You can also submit questions throughout the event to the SL Twitter account. The final 20-30 minutes of the event will be devoted to answering some of those questions.

I’m looking forward to hearing from the community on Friday, and keeping in touch with you as we move forward.

Thanks,

Philip